Today Mag+ announced it has hired Ethan Grey, the former MPA executive in charge of driving digital publishing measurement standards and strategic partnerships, as Mag+ product director. Grey will oversee the continued evolution of the Mag+ digital platform as well as drive a number of new products that will debut in 2014. The company has also hired Dawn Carfora as chief financial officer. Carfora, former SVP of Operations and CFO of PDR Network, will help Mag+ manage its rapid growth and expansion into new international markets.

Mag+ was the digital publishing platform behind the first tablet magazine and has grown steadily along with the market. Today, the company has more than 750 customers in more than 60 countries. Close to 2000 branded apps have been created using the Mag+ platform and that number continues to grow quickly.

“Ethan is a committed product innovator and evangelist with a deep understanding of the critical issues that content owners and their companies face. With him joining Mag+, our customers can look forward to exciting new developments in the coming year,” said Gregg Hano, CEO of Mag+. “Dawn has a great deal of publishing industry and financial experience and will be a tremendous asset as our business continues to expand. It’s a senior executive one-two punch.”

“Since its very beginning, Mag+ has shown a commitment to the success of content creation and distribution that goes far beyond technical innovation,” said Grey. “I’m enthusiastic at the opportunity to take the knowledge and success Mag+ has built in digital magazines and extend that to other industries.”