ABC Printing powered by Proforma Grows Sales by over $1 Million in First Month

CLEVELAND – Proforma is excited to welcome RJ Strauss, Co-Owner of ABC Printing Company powered by Proforma, a $7 million Chicago-based distributor, as the newest multi-million dollar distributor to join the Proforma Family. They are the inaugural distributor to participate in Proforma’s new “Results First” program. Within just one month of joining Proforma, Strauss has increased his sales by more than $1 million.

“In just one month Proforma has given us more than $1 million in new business. I’m confident that with Proforma we can add more than $3 million in sales by 2014. Proforma has helped put us on track to reach our initial goal of $10 million in sales and to double our business to $15 million over the next few years,” said Strauss. “Proforma’s purchasing power alone easily put more than $200,000 directly back into our bottom line. Now I have access to tools and resources to grow my business that I never could have developed on my own.”

Proforma’s new “Results First” program allowed Strauss to join Proforma virtually risk free. With the “Results First” program distributors can get the sales growth and bottom line results they are seeking before making any financial commitments to join Proforma. At Proforma, all Owner Members are given the freedom to join Proforma without changing their business name and free to leave the system after 60 days notice and continue to own all the customer accounts they brought with them. 

“Only Proforma has the $4 million in proven sales tools and marketing resources to be able to offer such a risk-free program,” said Greg Muzzillo, Founder of Proforma.  “Most distributor networks say, ‘Join us. Pay us fees. And THEN you will get results.’ But with the Proforma ‘Results First’ program we say, ‘We will get you sales and bottom line results first. Then join us. Then continue to grow.’ You can’t lose. No other distributor network can offer such a bold promise because no one else has the breadth and depth of proven resources of a $450 million leader.”

Within one month, Proforma’s Recruiting Team added a sales rep with more than $750,000 in annual sales to Strauss’s team and developed a pipeline of nine additional sales reps with more than $12 million in total sales within a one-hour radius of ABC Printing powered by Proforma. Additionally, Proforma’s Business Development Team landed a new account worth $2 million and assigned the account to Strauss. To-date this new account has ordered more than $250,000. 

“We are excited about the success RJ Strauss has experienced with our exclusive Results First program,” said Muzzillo. “His success is proof that Proforma can deliver the sales and bottom line results distributors need virtually risk-free to qualified distributors. All distributor networks say they can help distributors grow. Only Proforma puts its money and resources where its mouth is.”

Proforma offers distributors exclusive access to a $4 million sales and marketing fund, a 150 member support services team and a $10 million technology platform that has been recognized for two consecutive years on the InformationWeek 500 list of the nation's most innovative users of information technology. Proforma has over 100 million dollar owners including over 40 multi-million dollar Owners with annual sales ranging from $2 million to more than $25 million.