San Francisco, CA November 6, 2003 -- AscentraMedia, Kelmscott Communications’ new arsenal of customer-driven productivity tools, was recently introduced at the AIGA Power of Design Conference in Vancouver, B.C. The suite of tools makes it possible for graphic arts professionals to share ideas and manipulate designs and artwork faster, easier and more collaboratively than ever before. No matter where creative or production teams are located, they can electronically conference to review designs, make revisions and approve proofs in minutes rather than days. The AscentraMedia suite provides users with the ability to manage file libraries, engage in collaborative real time proofing, and issue shipping instructions to multiple locations.
Each of these tasks can occur 24/7 from the customer's desktop. AscentraMedia tools in Kelmscott’s initial release include:
- ArtReady: A robust asset management system that allows Kelmscott customers to share, manage, repurpose, and archive assets with speed and efficiency.
- ProofReady: Provides Internet-based communication between customers and Kelmscott, streamlining the process of job submission, job status tracking, online collaboration, and remote proofing and approvals.
- ProductReady: Offers specialized order, purchase, inventory management and workflow solutions, while reducing administrative and distribution costs and turn-around times.
"AscentraMedia was developed as a result of listening to our customers and then providing the technologies they need to enhance productivity," commented Jim McBride, Kelmscott’s CEO. "Customers felt they spent too much time searching for files, reviewing and correcting proofs, issuing instructions, and directing fulfillment, taking valuable time away from more important creative concerns."
Graphic arts professionals wishing more information on AscentraMedia can view a demonstration on Kelmscott’s website,www.kelmscottcommunications.com.
Kelmscott Communications, LLC operates a network of graphic communication companies providing PrintCentric services for customers in many industries, including technology; catalog, education, and trade publishing; healthcare; telecommunications and other commercial markets. Services include heatset web, sheetfed and digital/variable data printing, a wide range of postpress binding and finishing options, warehousing, and fulfillment. Kelmscott’s companies include: Anderson Printing, Hollywood, CA; CDS Publications, Medford, OR; Maximum Graphics, Minneapolis, MN; Orange County Printing, Irvine, CA; Printing Control Graphics, Seattle, WA; Spangler Graphics, Kansas City, KS; and Watermark Graphics, San Francisco, CA.