RPI Appoints Brett Eddy to Develop and Implement Cutting-Edge Technology Solutions to Enhance Manufacturing and Fulfillment of Personalized Print Products

RPI (Reischling Press, Inc.) (www.rpiprint.com), a leader in make-on-demand, private-label personalized photo books, greeting cards and stationery products for mass and specialty retailers, is pleased to announce the appointment of Brett Eddy as Chief Technology Officer (CTO). Eddy brings nearly 20 years of experience in coordinating business needs with technology strengths, providing organizations with insightful technology opportunities that result in true business value.
 
As CTO, Eddy will contribute to strategic direction in support of the company's mission of unlocking brand content. Brett will lead enterprise application and systems development with a focus on technical solutions that unify global systems, expand services and drive cost efficiencies. He will report directly to RPI Chief Executive Officer Rick Bellamy as a member of the executive team.
 
"Brett comes to  RPI with a broad range of experience and a demonstrated track record of building strong teams and innovative technology solutions that increase company performance, fuel growth, drive efficiency, and generally add to the bottom line," said Bellamy. "Brett's strategic vision and technology expertise is key to accelerate progress on realizing our vision to unleash creative expression."
 
"I'm excited to be a part of a team that is dedicated to continuously innovating high quality products and services. It is apparent that RPI believes in meeting the needs of customers and partners," said Eddy. "As an avid photographer, I've been a big fan of RPI's products long before I even knew they were RPI's products and manufactured here at the company. I look forward to leading our technology effort to help enable the company's rapid growth and bring greater value to our worldwide customers."
 
Prior to joining RPI, Eddy served as the CTO of Windermere Solutions where he focused on delivering new, sophisticated technology solutions to the real estate vertical nationwide. During his tenure, Eddy incubated new ideas that created differentiating advantages for brokers, agents and the customers they serve. Specifically, he launched Windermere.com on a new technology platform, which included a full redesign and development effort, developed mobile applications targeted at real estate agent marketing efforts, among other accomplishments. His previous experience also includes executive leadership and management roles at Ignition Garage, Rosetta Solutions, WatchGuard, Rosetta Solutions, Microsoft and Visio Corporation.
 
Eddy holds a Bachelor of Science degree in industrial design from Western Washington University.