OKI Data Americas announces availability of its revolutionary new OKI pro511DW digital web press – part of the expanding proColor Series of commercial grade digital color printers designed specifically for the graphic arts and production markets. The OKI pro511DW is a compact, affordable, and easy to operate web printer that produces high quality digital color labels with impressive speed and accuracy, and delivers enhanced functionality to optimize both performance and profitability.

With dazzling color, digital precision and the capacity to produce thousands of production-quality full color labels per day, the OKI pro511DW digital web press features exciting new and easy-to-use custom label management software from Hybrid as well as Harlequin raster image processing (RIP) supplied on an industry-recognized Proactive server. The new pro511DW also includes a heavy duty rewinder which now incorporates a pre-assembled slitter. The pro511DW delivers fast, customized continuous web printing with exceptional color quality, plus easy operation in both continuous and cut sheet modes, and produces HD color printing for breathtaking output – even on ordinary paper. It also supports variable data printing for optimum productivity.

“The OKI pro511DW is a real game changer in the field of commercial grade digital color label printing,” said Rich Egert, General Manager of the Strategic Technology Provider Business Group for OKI Data Americas. “The pro511DW handles variable data and variable forms with ease, and is an ideal solution for short-run, high impact, worry free continuous color web printing.”

Egert continued, “For those seeking a cost-effective alternative to traditional flexographic and offset printing, the OKI pro511DW is your solution. This robust device delivers exceptional value and a compelling value proposition, including a strong return on investment. In fact, the pro511DW can theoretically pay for itself in just 30 days of operation.”

The OKI proColor Series is an original and comprehensive line of high definition color printers that offers state-of-the-art digital printing solutions to the marketplace. These printers deliver professional, production-quality color output and color accuracy powered by embedded EFI Fiery and PANTONE support on select models. Different products and configurations offer specialized media flexibility including envelopes, continuous feed and variable data. All are revolutionizing digital printing at their respective price-points.

All OKI Data products are built on parent company OKI Data Corporation’s history of leadership and innovation. Most of OKI Data’s color printing solutions feature Single Pass Color as well as proprietary digital LED and HD Color technologies. These technologies allow OKI Data Americas to manufacture products that require fewer moving parts for increased reliability and outstanding color output quality.