Shawmut today announced the purchase of one of Hewlett-Packard’s (HP) newest digital printing solutions. The HP Indigo 7600 is the fastest 13 x 19 inch format digital sheetfed press on the market, and offers various innovative application capabilities including white ink, raised print and textured effects. The digital printer combines HP’s proven quality, versatility and breakthrough productivity with new intelligent automation that maximizes uptime. 

“Purchasing new machinery is a decision we take very seriously at Shawmut,” said Michael Peluso, Shawmut Executive Vice President. “We want to ensure the printers we have in-house will produce the best end results for our clients. HP’s Indigo 7600 helps us achieve that goal, while also providing us with the opportunity to offer services that have never before been offered on a digital press. From printing white and raised ink to meeting custom brand demands by matching more than 3000 Pantone colors to printing textured effects simulating an embossed feel, we look forward to utilizing the HP Indigo’s various capabilities.”

Additional information about the HP Indigo 7600 can be found by visiting bit.ly/HPIndigo7600. Shawmut also plans to distribute materials on the HP Indigo 7600 to their customers later this year, and will be incorporating the press’s various capabilities in their 2013 marketing campaign.