Press release from the issuing company
In a world where increasingly the only constant is change, businesses are challenged to reinvent themselves so they can remain relevant, valued and in demand. This clarion call to innovation is embraced by leading organizations where change is anticipated, planned, managed and implemented from top-to-bottom and across the enterprise. At the Change Management Conference, hosted by The Conference Board in New York City on June 21 and 22, this vital concept will be thoroughly explored over two days and will feature best-practice experts discussing and revealing insights about how PwC, IBM, Devon Energy, Symantec, McDonald’s, FedEx, McKesson , and other leading corporations are able to:
Attendees will hear from executives such as Dick Axelrod, author of Terms of Engagement: New Ways of Leading and Changing Organizations, about how to create organizations that embrace change.
In the attached video clip, Mr. Axelrod discusses how Boeing, by teaching principals around change management, was able to facilitate a large-scale cultural change throughout the company:
http://youtu.be/03vtzhI_zo4
More details on the conference can be found at
http://www.conference-board.org/conferences/conferencedetail.cfm?conferenceid=2377&view=speakers&eventid=2380
The conference is geared toward change practitioners or corporate executives responsible for change and setting new organizational directions and strategy.
For further information contact:
Peter Tulupman
1 212 339 0231
[email protected]
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