Vertis Communications, a results-driven marketing communications company that delivers inventive advertising, direct marketing and interactive solutions to prominent brands across North America, today announced the next step in revolutionizing its Large Format business with the implementation of an EFI™ Enterprise Resource Planning (ERP) system that offers seamless integration with Vertis’ state-of-the-art production equipment, including a new EFI VUTEk® GS3200 printer.

With the addition of EFI Pace™ software, Vertis advances its end-to-end capabilities in large format media design and production. Clients, such as Verizon, USAA Banks, Vans and Kawasaki, will benefit from the real-time production tracking and inventory management achieved through the new cutting edge ERP system.

“EFI advanced technology represents a powerful extension to Vertis’ full-service large format solutions, maximizing our speed, flexibility and accuracy from production to fulfillment and reporting,” said Terry Monday, Vice President of Integrated Solutions Sales, Vertis Communications. “We are eager to begin leveraging these new capabilities to continue advancing our clients’ speed to market and ROI.”

In addition to the enhanced ERP system, Vertis added a world class EFI VUTEk GS3200 digital printer to its already extensive suite of digital print equipment, to meet growing Large Format customer demand. The GS3200 boasts innovative digital advancements to quickly achieve consistent print photo-quality images, crisp text, vibrant colors and white ink on rigid and flexible substrates in order to maximize the visual allure of promotional materials, from window clings, exhibits and in-store signage to POP / POS displays, billboards and fleet graphics.

“EFI is dedicated to advancing digital printing technologies that expand our customers’ offering and enable differentiation in the marketplace. Our partners like Vertis and their customers understand EFI’s superior visual quality and integrated solutions that offer best-in-class products,” said Charlie Grace, EFI’s VP - Americas Sales. “We couldn’t be more pleased that Vertis selected to install EFI’s workflow integration with our Pace management system and our award winning VUTEk GS3200 printer.”

For more information on Vertis’ integrated marketing capabilities, the new EFI Pace software or VUTEk GS3200 printer, please contact Amy Bowman with Stanton Communications at 410.727.6855 or [email protected].