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WhatTheyThink

New MPSA video features members explaining business benefits of joining

Press release from the issuing company

Columbus, OH – The Managed Print Services Association (MPSA) announces that a new video is available as a communications tool for recruiting new members. The professionally developed piece provides a quick look at the association and its benefits and how why membership can be a profitable move for a business.

"This new video is a handy way for members to share the MPSA message with colleagues, customers and potential members. The MPSA is an active user of all types of social media to stay in touch with our community using the delivery channels they prefer. Online video communications are a great way to reach target audiences with a dynamic approach that engages viewers, and we are pleased to add this new video to our recruitment efforts," said MPSA President Joe Barganier.

The video can be viewed at http://www.bizzmail.com/MPSA/. MPSA Foundation member Managed Print Marketing (MPM) produced the recruitment video for the association. The content is based on live interviews with MPSA members at the recent ITEX Conference. In the video, current members talk about the business value of MPSA. Some of their comments about MPSA membership included:

- "Important to be involved in MPSA because of its mission to educate the channel." -- Tom Callinin, Managing Principal. Strategy Development MPS consultancy.

- "Relevant information and excellent education." -- Greg Vandewalker, Senior Vice President, Great America Leasing:

- "Networking at its finest!" -- Mike Stramaliglio, President and CEO, MWA Intelligence.

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