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WhatTheyThink

Trekk presents at the conference at On Demand

Press release from the issuing company

Rockford, IL - Jeffrey Stewart will be a featured speaker at Publishing Xchange, the Cross-Media Publishing & Marketing Conference. Debuting this year at the On Demand 2011 Exposition & Conference, March 22-24, 2011, the event offers educational tracks for publishers, marketers and printers.

Stewart will take part in a panel discussion on cross-media infrastructure moderated by WhatTheyThink? Sr. Editor and Director of Services, Cary Sherburne.

The session, "Cross-Media Infrastructure: What Are the Must-Haves?" will highlight the people, processes and technologies needed for a cross-media services business. Discussions will cover investment requirements and expected returns, as well as cost-effective ways to get started.

The Publishing Xchange Conference offers a venue where participants share their real-world experiences, roadblocks, work-arounds, and success stories. Supported by what may be the best expert panels ever assembled in this market, attendees have an opportunity to share and soak in ideas, concepts, and working strategies that will bridge their business forward to new markets, new revenue streams and a brighter long-term outlook.