Rochester, NY - Rochester Software Associates (RSA), provider of production print workflow software solutions announces that President and founder, Robert Baden has been selected to speak on the CEO Hour radio show February 25, 2011 at Noon Eastern time.  

Mr. Baden will join the CEO Hour to discuss his Rochester-based company's remarkable track record of profitability every year in its 25 year history. Bob has led the company from inception to a growing successful high technology firm. He will discuss how his early business lessons influenced the operating principles that have made RSA so successful, and talk about his "cash on the barrelhead" funding and business model that has enabled the firm to weather several economic downturns and industry transitions.

The CEO Hour is an interactive two hour radio show with hosts Bruce Peters and Diana Palotas.  Join in and learn from top business thought leaders from the Rochester-Syracuse-Buffalo business communities. They also feature top national business resources, all to help the Upstate NY business community grow and thrive.

Listeners can join the show online, and call-in or Tweet questions. The dial-in phone number for questions is 1-888-327-0061, and the Twitter handle is www.twitter.com/wceohqradio.  Please use the hashtag #wceo at the end of your Tweets.