At the 10th PRINTPACK INDIA exhibition taking place in New Delhi from 16 through 21 January 2011 manroland will present a unique show concept to the Indian printing industry, moving away from traditional show formats seen over the years. manroland's booth in hall 7B will stress the company's competence in producing groundbreaking printing systems since 1845.

Understanding current market requirements in the commercial and packaging sector manroland will emphasize two business ideas at the booth: VAP (Value Added Printing) and futureproof. VAP solutions are helping printers add value to their existing printed products. futureproof enables printers to adapt to changing market conditions easily by planning future investments for upgrades. manroland has developed a wide range of value added application technologies such as ROLAND InlineFoiler Prindor and ROLAND InlineCoater smart, producing brilliant effects in metallic printing and coated applications.

The core of the booth will be the VAP Theater where daily shows will be presented on several topics such as production efficiency and product enhancement. In a round tour the customer gets detailed information on how to print more efficiently (faster and cheaper) and more valuably (better and different) with groundbreaking solutions. manroland experts will answer all questions about technology and printing practice individually, illustrated with technical exhibits and practical examples. In the newspaper web sector manroland will launch its CROMOMAN press in the 4-1 concept. Some features have been developed especially for the Indian market over the past two years, offering Indian newspapers manroland's promise of production reliability while maintaining low operational costs under Indian production conditions.

"With a wide range of printing technology solutions tailor-made for the Indian market manroland is well equipped to showcase its process competence to the Indian printing industry. At PRINTPACK INDIA 2011 we will present our comprehensive product portfolio across the newspaper, commercial web, and sheetfed offset sectors. PRINTVALUE offers a unique spectrum of services such as on-site service, upgrades, and original spare and wear parts. Consulting and workflow management solutions will also be highlighted at the booth. Our new show concept is designed to emphasize our holistic range of printing solutions to meet changing customer demands," describes Anil Bhatia, Managing Director manroland India.