What happens when well-intentioned green packaging plans go awry? And what can you do to try to prevent such a thing from happening to you?

Learn from several experts at Sustainable Plastics Packaging 2010, including JoAnn Hines, aka The Packaging Diva, who will examine the lessons to be learned from the case of Frito-Lay's "noisy" SunChips compostable PLA film bags.

Other speakers will look at the front end of the product development process, including designer Terry Swack of Sustainable Minds, who will offer insights into how to design greener products from the start, using life-cycle analyses and eco-design principles.

Scott Steele of Plastic Technologies Inc. will suggest why less is not always best when it comes to packaging reduction.

Among the 19 presenters are officials from Amcor Rigid Plastics, Clear Lam Packaging, Dordan Manufacturing, FirstCarbon Solutions, PTIS, Klockner Pentaplast, GreenBlue, Netstal, UnaDyn, and Keller and Heckman, to name a few. See the full agenda and register at www.sustainableplasticspackaging.com.

Register by Nov. 12 and save $50!

Key Details:
What: Sustainable Plastics Packaging 2010
When: December 8-9, 2010
Where: Westin Atlanta Airport
Register & full agenda: www.sustainableplasticspackaging.com
Contacts: Robert Grace (program) at [email protected]
         or 330-865-6151
         Linda Whelan (sponsorships) at [email protected]
         or 330-865-6103