Niles, IL – Specialty Print Communications (SPC) will introduce its new Strategic Sales Team at DMA10 Conference & Exhibition. SPC is a privately-held, third-generation family-run national print and direct marketing company headquartered just outside of Chicago in Niles, Illinois.

"The SPC team is comprised of sales experts who comprehensively understand the client's business," said Bill Mattran, Senior Vice President, Business Development, who joined SPC earlier this year, and will lead the new initiative. "Acting much like consultants, the team members will work collaboratively with clients to develop marketing solutions to help them acquire new customers, retain and develop existing customers, and maximize their lifetime value."

The most recent SPC Strategic Sales Team hire is Sabine Derse, who comes from Lehigh Direct.   With more than 20 years experience in the industry, Derse has a varied background with experience in customer service, estimating, quality management and sales experience in both print and lettershop services. Derse is a veteran of data-driven marketing communications and specializes in the retail market. Other members of SPC's Strategic Sales Team include: Mark Fagerberg, Brad Lane, Gil Bathgate, Jeff Bean, Ryan LeFebvre and Marty Ghiloni, who specialize in a variety of vertical industries and areas of expertise.

"By making investments in key personnel, SPC will help our clients meet their marketing needs," said Dustin LeFebvre, Executive VP of Marketing. All team members will be available to answer questions at SPC's DMA2010 Booth #1630.