Chanhassen, Minn. - IWCO Direct, a leading national provider of direct marketing solutions, announced that Frank Boncore has been appointed as director of mailing operations – Hamburg. This newly created position will support IWCO Direct's 24/7 operations at the Hamburg Pa., facility.

Frank brings more than 30 years of direct mail production experience to his new role, where he will be responsible for leading and managing all digital print, lettershop, maintenance and warehouse operations in Hamburg. He began his career with Jetson Direct Marketing as an inkjet operator and advanced to positions including inkjet engineer and engineering manager before assuming his most recent position as director of engineering. Jetson later became part of Transcontinental Direct in March 2005. Frank joined IWCO Direct in April 2010 when the company acquired the U.S. operations of Transcontinental Direct.

"We are pleased to have Frank take on such a crucial role in managing the efficient production of our direct mail programs. As a seasoned veteran of the direct mail industry, he brings a wealth of knowledge to help us deliver highly effective customer acquisition, customer loyalty and customer engagement programs for our customers," said Jim Andersen, IWCO Direct president and CEO.