Gröbenzell, Germany – PrintCity Alliance member companies Kurz, Merck, Sappi, UPM and Weilburger Graphics are showing their products and services involved with Value Adding Printing at the third Creative Paper Conference in Munich on October 14 - 15, 2010.

The Creative Paper Conference shows what is possible on paper, which is also an objective of PrintCity Alliance members. For many years now, PrintCity members have shared knowledge on Value Added Printing (VAP) techniques across many areas of our industry – each of these will be explored with visitors to this conference:

PRINTplusX – The impact of Value Added Printing
VAPack – Value Added Packaging
VAMP – Value Added Magazine Production
VAPoN – Value Added Printing of Newspapers

PrintCity members believe that the future of print is closely linked with VAP techniques, allowing product differentiation and giving strong brand awareness possibilities. All of which enhance the readers experience in ways that electronic media cannot. These techniques include virtually unlimited visual, haptic (touch), aroma and shape possibilities.

This year with 23 stands, the conference will inspire with high quality presentations and is expected to attract around 400 visitors, who will receive the latest information about trends and techniques in paper and converting.

On October 14th the Creative Paper Dinner will provide more opportunities for networking and inspiration.