Expoprint, São Paulo, Brazil – The PrintCity Alliance, a grouping of over 20 independent suppliers to the global printing & packaging industry, has announced a series of new activities for the Latin American market. These include Presentations & Workshops on Web Offset and Sheetfed Printing & Packaging topics in 2010, all under the 'connection of competence' knowledge sharing strategy employed by PrintCity Alliance members.

This roll-out of PrintCity activities in Latin America announces the close cooperation of its members in this important region and aims to improve industry knowledge sharing.

New PrintCity Alliance activities in the Latin American region in 2010 include:
- 1st PrintCity Latin American News Conference – Expoprint
- Announcement of PrintCity Brazilian Events – Web & Sheetfed printing sectors
- First PrintCity event is in conjunction with the Associação Brasileira de Empresas com Rotativas Offset (Abro - Association of Web Offset Printers in Brazil), during their Annual Conference in São Paulo on August 18, 2010

The PrintCity Alliance is known for its shared member's process research, publications and events (workshops, seminars, exhibitions) and has been in existence for over 10 years, bringing better industry understanding & opportunities in areas such as value added printing, the environment and workflow.

Customer benefits from PrintCity alliance activities include direct access to shared industry process knowledge, exchanging best practice information and the opportunity to make personal contact with market leading suppliers.

PrintCity Alliance Launches Latin American Activities
Driven by its member's interests in widening their existing strategic collaborative work within PrintCity, a series of new activities is announced to bring alliance knowledge sharing to Latin American markets and customers in the period 2010-2012:

- 1st PrintCity Latin American news conference – Expoprint – June 2010
On June 25 during Expoprint, PrintCity introduced its alliance membership, aims and worldwide activities. Participating members Sun Chemical and manroland, plus alliance partner Dalim, shared their latest company news for Latin America.

- Announcement of PrintCity Brazilian Events – Starting in August 2010, two events are planned initially, one focused on web offset printing together with Abro plus another event on sheetfed packaging topics at a later date this summer

- First PrintCity Event – Web Offset Printing 'Technical Visions for the Future of Print' – August 18. PrintCity presentations by Sun Chemical, manroland, UPM and other partners, will take place during a 100 minutes dedicated session at the Abro Annual Conference in São Paulo, involving discussion panels & breakout sessions.

Customer benefits to be gained from attending this August event include:
- Learning LEAN, GREEN and SEEN best practice for the future
- Access to latest web offset process knowledge

Abro event name:    
Associação Brasileira de Empresas com Rotativas Offset (Abro) 4th Annual Conference 2010

Date and Times:       
Wednesday August 18, from 08.00 – 18.00
Exact times for PrintCity session are 14:30 – 16:30

Location:                   
Novotel Center Norte, São Paulo, Brazil

How to Attend:          
Contact Tilson D. Casteluci at Abro to attend. Telephone (11) 3393-2085, email [email protected] or visit www.portalabro.org.br

- Second PrintCity Event - Sheetfed Printing & Packaging Knowledge Sharing Workshop – This workshop is in the planning process and a date/location in August/September 2010 will be communicated as soon as it is confirmed. It will be focused on a creative new value added packaging project by PrintCity Alliance members – this will be its world premiere…

These events are seen by PrintCity Alliance members to be the start of a new phase in their strategic activities in Latin America, increasing their visibility to new customers and supporting the value of the print & packaging industries. Feedback from Latin American customers will be sought and other events are expected in 2011 and beyond.

Print: Lean. Green. Seen
PrintCity Alliance members currently focus on three industry hot topics for their knowledge sharing activities…..    PRINT: LEAN. GREEN. SEEN.

Lean   = Productivity, Efficiency & Standardisation

Green = Environmental Impact

Seen   = Value Added Printing & Packaging

These three focus areas are inter-related and reflect member's current work in 'connection of competence' knowledge sharing, across the entire print/packaging process chain.

Customer Benefits from PrintCity Activities
Customer benefits from all PrintCity Alliance member activities include direct access to shared knowledge, a chance to exchange best practice ideas and the opportunity to make personal contact with market leading suppliers who are experienced in working together on complex cross-process questions.

PrintCity members promote the value of print & packaging, plus deliver value to customers by leading global knowledge sharing and networking together. They deliver knowledge through seminars, trade fairs, project studies, publications & electronic platforms worldwide.

Structured PrintCity events provide an ideal opportunity for information sharing with industry participants through audience interaction. In this way participants jointly reach conclusions on how we can improve the industry's overall performance and exploit long term opportunities for customer business growth.

When working together as PrintCity Alliance members, such events are highly regarded by audiences due to the positive discussion of cross-process questions, the impartiality of all presentations and open discussion of 'best practices' & 'new business opportunities'. Events are tailored to regional audiences, with topics chosen in conjunction with local partners.