Birmingham, UK - Kodak innovation unveiled at Ipex 2010 helps customers capitalize on the unprecedented forces of change within the worlds of printing, packaging, publishing, and marketing.

"Today, we introduced six new revolutionary products, most notably the KODAK PROSPER 5000XL Press, that will change print forever and accelerate the transformation of the graphic communications industry," said Antonio M. Perez, Chairman and Chief Executive Officer, Eastman Kodak Company. "We are bringing print into the future with Kodak innovation that will help our customers grow their businesses and improve profitability. I promised at drupa 2008 that Kodak would change print forever, and today the fruits of that promise are on display at Ipex 2010."

In Stand 09-E320, Kodak introduces a powerful range of digital, offset and flexographic products to its integrated portfolio. The new solutions from Kodak on display at Ipex represent the most advanced tools for marketing and production, leveraging Kodak's many years of materials and image science leadership and providing customers with a competitive advantage. Kodak is committed to being the best partner to help customers grow their businesses, developing solutions that maximize productivity, optimize supply chain efficiency, and improve Return on Marketing Investment (ROMI) with personalized, relevant communications.

In addition to seeing some of the newest products in action, visitors to Kodak's stand at Ipex have the opportunity to talk with experts to find the best solutions for their businesses or production needs. The Pipeline of Innovation, an interactive digital display, lets visitors learn more about the various applications enabled by KODAK Products, while the K-Zone gives customers a chance to hear from experts and peers about what trends are driving industry now and those that will in the future.