Kennesaw, Ga. - Ginny's Printing in Austin, Texas, continued its transformation from quick print shop to full-service commercial printer with the installation of a Stahlfolder TH-82 folder from Heidelberg.

"As we branch out more fully into general commercial printing, we've been getting more and different kinds of work," said Johnny Weaver, plant manager. "In the bindery department, we wanted to have a machine that could handle 16-page signatures and complex folds more efficiently. Our operators love it."

Elsewhere in the rapidly evolving shop, Ginny's operates a Heidelberg Speedmaster SM 102 8-color perfector, a Speedmaster CD 102 6-color with coater, as well as a Speedmaster SM 52 5-color press and a Printmaster PM 52 4-color perfector. Postpress improvements such as the addition of the new TH-82 Stahlfolder mark an effort to bring Ginny's bindery up to speed with its Heidelberg-powered pressroom, Weaver said.

In business since 1971, Ginny's Printing serves a Texas-based clientele made up primarily of corporate accounts. The $28 million company employs 200 at its 108,000-square-foot production facility in Austin.

"We're a bit biased, but from a pressroom standpoint, we're sold on Heidelberg," Weaver said. "Our operators are just more familiar and comfortable with Heidelberg machines. They-and we-trust the brand, and that gives Heidelberg a strong competitive advantage with its postpress product offerings."