Washington, DC – The Print Council, a national business development initiative created to promote greater use of print media, announced today that Asia Pulp and Paper (APP) and Global Paper Solutions Inc, have become new Platinum sponsors of the organization.

As new members, APP and Global Paper Solutions Inc. will work in concert with other sponsoring companies of The Print Council to help develop and expand the market for printed materials. Sponsors come from a range of industry companies – print providers, paper and equipment manufacturers, marketing firms, and the U.S. Postal Service.

"We are delighted to have APP and Global Paper Solutions as new members of our organization," notes Ben Cooper, Executive Director of The Print Council. "We look forward to their participation as we work to explain print's value in the media mix to advertisers and companies involved in communications decision-making, and to drive home the point that in both traditional and digital markets, print is the powerful core medium for communications."

"As one of the world's largest, fully integrated pulp and paper companies, we recognize the importance of working with organizations to develop best practices within our industry, and of becoming a part of the community in which we operate," said Ian Lifshitz, Sustainability & Public Outreach Manager, Asia Pulp and Paper. "We are pleased to partner with The Print Council and support our customers and our industry by promoting the value of paper and printed media in North America."

Asia Pulp and Paper Group (APP Group) is one of the largest vertically integrated pulp and paper companies in the world with annual combined pulp, paper, packaging products, and converting capacity of over 15 million tons globally. Headquartered in China and Indonesia, the company markets its products in 65 countries, across 6 continents. The APP Group is dedicated to providing superior value to customers, employees, shareholders, and to the communities in which it operates. APP's production facilities are among the most advanced and environmentally efficient in the global pulp and paper industry. The company recognizes that a combination of social and economic best practices is the foundation for long-term business success, and is a leader in economic development in all of the communities in which it operates. The APP Group operates within globally recognized and verified standards in all of its production facilities, ensuring pulpwood suppliers meet stringent guidelines, guaranteeing sustainable forest management.Global Paper Solutions is a North American distributor of APP products.