LEXINGTON, KY -- WhatTheyThink, the leading news and information site for the graphic communications industry, announces the immediate availability of Inkjet Printing: It’s Not Just for Proofing Anymore—A WhatTheyThink Primer Report on Inkjet Printing in the Commercial Printing Industry. This 63-page report provides an easy-to-read updated rundown of current state of inkjet printing systems for wide-format graphics, digital commercial printing, and proofing in the U.S. commercial printing industry. The report provides a clear explanation of the various inkjet technologies—piezo, thermal, continuous—a “cast of characters” or a list of the manufacturers and systems currently on the market, a look at the applications (packaging, variable-data printing, transactional printing, industrial printing) for which inkjet systems are being developed, and conclusions and recommendations. The report also places inkjet printing in the context of the current state of the printing industry, and looks ahead to some of the new product announcements and demonstrations likely to be on display at IPEX in May 2010.

Purchase Inkjet Printing: It’s Not Just for Proofing Anymore

Researcher’s Comments

“Is there a war shaping up between toner and inkjet digital printing? Or is it just the latest skirmish in the ongoing war between digital and offset printing? Or is there any technological war at all? The thrust of the report is that it’s more important to look strategically at what it is you want your shop to produce and then decide which equipment best suits it, be it inkjet or not.”

Availability

The WhatTheyThink special report, Inkjet Printing: It’s Not Just for Proofing Anymore—A WhatTheyThink Primer Report on Inkjet Printing in the Commercial Printing Industry is available for purchase by visiting the secure WhatTheyThink eStore online at http://members.whattheythink.com. The price for the 63-page report is $195. WhatTheyThink eStore customers can download this report in PDF Acrobat format immediately after purchase. Enterprise site licenses are also available for $995.

About WhatTheyThink

WhatTheyThink is the printing and publishing industry's leading media organization offering a wide range of publication that deliver unbiased, real-time market intelligence, industry news, economic and trend analysis, peer-to-peer communication, and special reports on emerging technology and critical events. WhatTheyThink also hosts webinars and live events as well as providing content through a syndication program, which delivers content directly to related websites.