August 19, 2003 -- Lexington, Kentucky USA -- WhatTheyThink.com today announced the opportunity for industry professionals to attend a free webinar with Dr. Joe Webb. Sponsored by Printcafe Software, it will be held September 17 from 2:00 to 3:00 pm EDT. The one hour event will provide printing and publishing executives with an overview of what to expect relative to market conditions in the fourth quarter and 2004. Dr. Webb will dissect economic data, examine opportunities and provide a clear understanding by which to navigate. Topics Will Include: - Current economic conditions and trends - How these conditions and trends will impact industry firms - What is happening with print buyers and publishing market segments - The current capital equipment environment and how an economic recovery will affect it - Examination of Print’s competitors with a SWOT outlook (strengths, weaknesses, opportunities, threats) “The prolonged economic slowdown coupled with rapid changes within our industry have been very challenging to printing companies around the world. This webinar will help industry executives understand these changes and plan accordingly,” stated Randy Davidson, President of WhatTheyThink.com. “We are honored by Printcafe’s decision to support this webinar, allowing us to present this event free to our readers.” Dr. Joe Webb is a recognized marketing authority, forecaster and one of the best known speakers in our industry. He contributes a weekly column at WhatTheyThink.com for Premium Access Members entitled “Fridays with Dr. Joe Webb.” The column offers timely analysis of recent economic data as well as management advice for senior printing and publishing executives. Participants will be able to view Dr. Joe Webb’s presentation using a standard Internet browser while listening on the phone. To register for this event visit: http://members.whattheythink.com/home/webinar.cfm About WhatTheyThink.com: WhatTheyThink.com is the print and publishing industry's leading online community. The company offers a mixture of free and subscription-based content for industry executives. Additionally, WhatTheyThink.com provides a robust content syndication program serving related web sites. About Printcafe Software: Printcafe Software is a leading provider of software solutions designed specifically for the printing industry supply chain. Printcafe’s enterprise resource planning and collaborative supply chain software solutions enable printers and print buyers to improve productivity and lower costs. Printcafe’s procurement applications for print buyers integrate with our software solutions designed for printers to facilitate Web-based collaboration across the print supply chain. Printcafe’s software solutions for the printing industry supply chain have been installed by more than 4,000 customers in over 8,000 facilities worldwide, including 24 of the 25 largest printing companies in North America and over 50 businesses in the Fortune 1000. For more information, visit www.printcafe.com.