Rochester, NY - PODi, the Digital Printing Initiative, announces a new partnership with the British Printing Industries Federation (BPIF) with the goal of growing the digital printing market in the UK. The result is a new membership organization and international PODi Affiliate, dotgain.org.

dotgain.org will embrace the whole supply network including client groups, traditional creative and new media agencies, printers and other digital service providers as well as industry vendors. Membership in dotgain.org will help companies to:

    •    navigate the future of print with world-class PODi guidance
    •    get relevant education and training on the latest technologies
    •    share best practices with international digital print communities
    •    develop and deliver high-value digital print solutions
 
PODi President Rab Govil says "PODi is known internationally for the depth of experience and intelligence we make available for people who want to grow successful businesses using digital print. UK members will now have the opportunity to access all of PODi's extensive resources, along with dotgain.org's specialized knowledge of the local UK print markets."

As the official Affiliate of PODi in the UK, dotgain.org will be able to give its members full access to all PODi benefits at no extra cost. Current PODi members in the UK will enjoy the additional advantages of dotgain.org's regional focus and increased local activity.

dotgain.org, will have its own Advisory Council and Board made up of representatives from all membership sectors. It will be headed by Programme Manager, Tony Hodgson. Mr. Hodgson, former technical director at Lorien Unique, joined the BPIF in August 2009 with the express purpose of creating dotgain.org. "The onward march of the digital world is having a profound impact and printers are reinventing the way they work," says Mr. Hodgson. "dotgain.org and PODi will provide a forum for digital printers to learn where the opportunities are for high margin growth."