Colorado Springs, CO U.S.A., March, 2007 – 2WIN! Global will bring to the market revolutionary techniques unlike anything currently available that will assist Graphic Communications and Capital Equipment suppliers to conduct more effective demonstrations benefiting them as well as their customers. 2WIN! Global has been helping software sales and sales support professionals globally win more business, reduce the length of their sales cycles and create ecstatic customers by dramatically improving the sales and demonstration tactics of their complex solutions. Companies such as SAP, Microsoft and Kodak have taken advantage of 2WIN! Global’s programs. These companies have incorporated 2WIN! Global’s methods and techniques into their sales process to achieve more effective demonstrations. In order for 2WIN! Global to effectively serve the Graphic Communications and Capital Equipment Markets they have established a formal relationship with Industry Expert Ron Kendig of WinningStance Corporation. ”Ron Kendig has a firm grasp on the nature of the Graphic Communications industry, and has seen it change dramatically in his 28-plus years experience,” said Bob Riefstahl, Managing Partner 2WIN! Global. “His knowledge and background in both the conventional and digital printing solution market will be of great value as we continue to expand our business and migrate our solutions to address capital equipment demonstration techniques.” Kendig held a number of executive and technical positions with Xerox and Heidelberg Druckmaschinen over the past 28 years. Prior to forming WinningStance Corporation, he was the Vice President Marketing and Business Development at Xerox Corporation. During his career with Heidelberg USA, Inc. he rose to the position of Marketing Director where he led the U.S. launch of the highly successful Quickmaster DI product line. Kendig began his graphic arts career in 1978 after receiving a Bachelors degree in printing management and computer science from the Rochester Institute of Technology. When asked why he chose to represent 2WIN! Global’s programs to the Graphic Communications and Capital Equipment industries Kendig replied “The complexity of a software sale closely aligns with that of selling complex products and solutions in the Graphic Communications and Capital Equipment industries. 2WIN! Global’s methodology is a natural fit to help companies in these industries improve their win ratios.”