LINCOLNSHIRE, Ill. — Mitsubishi Lithographic Presses (MLP U.S.A., Inc.) hosted an editors day on April 30 at its corporate headquarters in Lincolnshire., Ill., for members of graphic arts industry news outlets. The company's executive team used the one-day event to commemorate the 25th anniversary of MLP U.S.A., but also to discuss the issues affecting its future, such as the new Diamond V series sheetfed press lineup.

President Marke Baker and other executives provided a day of presentations to representatives of national printing industry trade publications and online news portals. Representatives of Printing Industries of America and National Association for Printing Leadership also were on hand. The purpose of the editors day was to recap Mitsubishi's achievements in press technology over the past quarter century, as well as offer further insights into the impact of the most recent advances.

A key theme that emerged at MLP's editors day was how the company is well positioned to meet the challenges of a weak economy and the highly competitive nature of the printing market.

"Looking ahead to the rest of 2009 and beyond, the key message is Mitsubishi is committed to bringing breakthroughs to the market to help printers succeed in this new economic environment," Baker said.

Press demonstrations held in the Mitsubishi Litho Center focused on systems that enable printers to maximize productivity and profitability. Print jobs emphasized the high performance and fast makereadies of the Diamond V3000LX wide stock press.

The Diamond V3000LX is ideal for high-end commercial work, labels, packaging and point-of-purchase displays. The press incorporates a host of features to improve the speed and ease of maintenance and cleaning, while reducing makeready times and unscheduled downtime.

Mechanical enhancements include a maximum sheet size of 29 1/2 inches x 41 11/32 inches. Improvements in the feeder and delivery design increase sheet stability and print quality.

In addition, the fully automated SimulChanger plate-changing system accelerates makeready tasks, which is critical to companies that perform many job changes in a day.

The press demonstrations also highlighted Diamond Color Navigator. The automated color-adjustment system enables faster and easier fine-tuning of colors, a procedure that has conventionally been a highly skill-intensive operation.

"The aim of the Diamond V series was always to build on the quality and reliability that Diamond series presses are famous for," Baker said. "However, Mitsubishi also knows how to think more innovatively to satisfy the needs of 21st-century printing companies."