For the second year in a row, Xerox Corporation helped students' artistic visions come to life as the official print communications sponsor of the 2007 Adobe Design Achievement Awards (ADAA).
Toppan Printing Company America Inc. digitally printed nearly 280,000 full-color documents in eight languages on Xerox iGen3 Digital Production Presses. Adobe distributed the printed call for entries materials - 13,000 posters and 265,000 postcards -- to 3,000 top design schools in 31 countries.
The competition's nine categories drew entries from 2,600 visual arts students. Winners were announced last month at a ceremony at the de Young Museum in San Francisco. Now in its seventh year, the Adobe competition honors student graphic designers, photographers, illustrators, animators, digital filmmakers and computer artists.
"The Adobe Design Achievement Awards is arguably the foremost international student design competition and Xerox is proud to be a part of this contest where students push creativity to its limits in provocative ways," said Bob Wagner, vice president, Xerox Creative Services Business and Premier Partners Program, Graphic Communications Industry. "The participants represent the next generation of designers and are making their ideas a reality by fully utilizing the capabilities offered by digital printing."
Toppan America is a wholly-owned subsidiary of Toppan Printing Co. Ltd., the world's largest printing and communications company and is a leader in the digital printing marketplace. Toppan America is a member of Xerox's Premier Partners program, a Graphic Arts e-community created by Xerox, which represents a global network of select printing companies. Xerox's Premier Partners program is an international network of more than 600 expert digital printers, able to handle large volumes, manage complex applications, and meet customer demands.
For the past 17 years, Xerox and Adobe have worked together on many initiatives. Xerox and Adobe deliver integrated PDF and Adobe PostScript 3 workflow and production printing solutions to graphic communications professionals as part of Xerox's FreeFlow Digital Workflow Collection and high-speed digital production presses.