FOSTER CITY, Calif.-- EFI, the world leader in color digital print servers, superwide format printers, and business management software, will showcase its new, next-generation Fiery platform and the industry's most capable workflow in partner booths throughout On Demand Expo, to be held April 16-19 at the Boston Convention Center. EFI President Fred Rosenzweig will host a special press conference to unveil the new products and EFI representatives and customers will participate in several panel discussions at the conference as well. With EFI solutions, customers in commercial print, graphic arts, print for pay, corporate reproduction departments (CRD), corporate office, production (from light to mission-critical) environments are empowered with increased automation, efficiency, cost savings and new revenue stream opportunities that help them print to win. EFI solutions will be highlighted for On Demand attendees visiting partner booths such as Canon Booth 1400; FujiFilm Graphic Systems Booth 651; Konica-Minolta Booth 1215; Oce Booth 1229; Ricoh Booth 619; and Xerox Booth 914. Among EFI's powerful breakthrough solutions that optimize color control, connectivity, content flow and aggregation, and business applications shown at On Demand will be the new Fiery platform designed for the latest digital color print engines, and new web-to-print, Mac-based, and raster-based workflow solutions. "On Demand is an exciting show for us. We'll introduce our most advanced Fiery platform along with other breakthrough products that drive competitiveness, efficiency and profitability for EFI customers," said Fred Rosenzweig, EFI president. "EFI technology will be showcased in our partners' booths at On Demand, and attendees will see first-hand the power of our solutions and the ease of connectivity with our partners' solutions." (NOTE: Members of the press are invited to attend the EFI press conference, 2:00 p.m., Wed., April 18, 2007, Room 51, RSVP required: [email protected]) With more than 14 million Fiery technology users, EFI is lauded for consistently precise color, advanced connectivity, high quality, and sophisticated workflow, and ease of use. The next-generation Fiery platform to be launched at On Demand sets a new industry standard. Leading-edge WYSIWYG (What You See Is What You Get) job composition and imposition tools, workflow automation, professional quality color, advanced production tools, and flexible and open VDP capabilities come together seamlessly in a new industrial design. Fiery-driven systems integrate with EFI Print MIS Solutions and prepress solutions via the standards-based EFI Fiery JDF Connector, providing commercial printers with an accurate, efficient production workflow -- from capturing the designer's original intent to real-time estimating, accounting and billing, to producing brilliant digital output. EFI will also showcase the newest versions of: its Splash Mac OS X-based workflow software option for the Fiery embedded server driving particular models of Xerox color multifunction systems; EFI MicroPress, the industry-leading, color and black & white, raster-based workflow solution; Digital StoreFront, EFI's web-to-print platform that enables print service providers to create a unique shopping experience for their customers; SendMe, EFI's flagship product for digital color document capture, edit and distribution; and the EFI Color Profiler Suite profiling solution. EFI products will be shown throughout On Demand at the following booths: Canon, Booth 1400 * Fiery-driven Canon ColorPASS A3000 connected to a Canon C7000VP digital print engine EFI Digital StoreFront * EFI MicroPress * Colorproof(TM) XF, EFI's industry-leading proofing and large-format production solution connected to a Canon wide format printer * EFI Logic(TM) business management software showing connectivity to Commercial print environments * EFI Fiery JDF Connector Duplo USA Corporation, Booth 400 # Fiery-driven Xerox system FujiFilm Graphic Systems, Booth 651 # Multiple new Fiery-driven Xerox digital print system connected to Digital StoreFront Konica-Minolta, Booth 1215 # New Fiery servers driving new Konica-Minolta digital output devices, connected to MicroPress and Digital StoreFront Lake Image Systems Ltd., Booth 351 # EFI Jetrion UV printer printing barcodes and other variable data at high speed on a rewinder Nuance Communications, Inc, Booth 2250 (AIIM Conference) # EFI SendMe connected to a Fiery-driven Xerox digital output device Oce, Booth 1229 # New Fiery servers driving the new Oce CS 650 engine Ricoh, Booth 619 # Multiple Fiery-driven Ricoh engines connected to EFI MicroPress and Digital StoreFront Xerox Booth 914 * Multiple Fiery-driven Xerox digital print systems * The newest version of the EFI Splash high-performance graphic arts color workflow solution * EFI Color Profiler Suite EFI Product Marketing Director Chuck Gehman will present two sessions, the first a "technology primer" on Selecting the Right Tools from Software to Workflow and Equipment, Tues., April 17, 3:00-3:50 p.m.; and the second to discuss the critical elements of World-Class Workflows: Web-to-Print, Wed., April 18, 2:30-3:20 p.m. EFI Product Marketing Director Kathy Wilson will impart EFI's perspective in the World-Class Workflows session: Integrating With Your Customer's Workflow, April 18, 4:30-5:30 p.m. David Bennett, president of Bennett Graphics, an EFI customer deploying EFI Fiery digital print servers connected with EFI Print MIS solutions, will participate in the Next Generation Print MIS Solutions session April 18, 2007, 1:30-2:20 p.m.