December 4, 2007 - Rochester, NY - BCC Software, a BÖWE BELL + HOWELL company and a leading developer of high-performance solutions for professional mailers, announces the addition of Chris Lien to its executive team. Lien, a mailing industry veteran and a widely recognized expert on postal issues, address quality and comprehensive mailing technology development, was named Executive Vice President effective December 1, 2007.
"We're extraordinarily fortunate to have Chris join BCC's growing family," said K. Jon Runstrom, BCC President. "I can't think of a single person in this industry with a more impressive combination of experience and acumen. By working on behalf of BCC, he will unquestionably help us achieve even greater success in developing world-class technology solutions for current and future customers."
"I have long admired BCC's exclusive focus on mailing solutions and its absolute dedication to customer-focused products and service," Lien said. "More than a recognized industry leader, BCC Software is uniquely prepared to meet the challenges and opportunities that are rapidly changing the face of an increasingly complex business. I'm excited to be a new part of this team."
An active member of the U.S. mailing industry for more than 15 years, Lien has authored several software solutions utilizing Mail.dat for electronic auditing, distribution and logistics planning, palletization, and electronic postage payment. His commitment to the betterment of the industry is evident in his involvement in such groups as the Association for Postal Commerce, the Mailing & Fulfillment Service Association, IDEAlliance and the Alliance of Nonprofit Mailers. He is the IDEAlliance representative to the Mailers Technical Advisory Committee (MTAC), and was most recently elected industry focus group leader for address accuracy in MTAC.
Lien is a sought-after speaker at mailing-related conferences and events, and frequently delivers presentations at the National Postal Forum, Mailcom, Graph Expo, and many regional Postal Customer Councils. He has written numerous industry articles related to address quality, and hosted many online webinars on that topic and others. He was most recently director of commercial mail marketing for Business Objects.
As BCC Executive Vice President, Lien will offer perspective and guidance with regard to the ongoing development of Mail Manager 2010 presorting and list-management software, address-enhancing BCC Data Services and other products and offerings that comprise BCC's array of mailing technology solutions. He will also represent the company at industry conferences and events, and maintain a blog concerning mailing issues on BCC's Web site.
Lien holds a Bachelor of Science degree in computer science from the University of Minnesota. He and his family live in Minneapolis, MN.