ROCHESTER, N.Y., Nov. 2 2007 - Kodak's Derek Awalt and Nick Patrissi will provide insights on the changing nature of proofing and ways that print buyers can keep up with the latest trends at the 2nd Print Buyers Conference, Nov. 7-8 in Westford, Mass.
During their presentation, "How to Prove Yourself in Today's Proofing Landscape," Awalt, Global Product Manager Halftone Proofing, Prepress Solutions, Kodak's Graphic Communications Group (GCG), and Patrissi, Senior Marketing Manager, Market Development, GCG, United States and Canada, will present an overview of the latest proofing technologies. They'll also share insights on how proofing solutions can strengthen integration among various participants in the print production process, including the agency, client, prepress operation, publisher, print services provider and even the pressroom.
"Shorter turnaround times, geographically distant clients and vendors, and the need to deliver higher levels of quality without incurring higher costs are challenges facing today's print buyer," said Awalt. "Understanding and utilizing the right solution, such as digital halftone, monitor or inkjet proofing systems, can address each of these issues."
Along with sharing the latest trends and technologies that are shaping proofing methods, Kodak (booth 10) will also showcase solutions for creative production and resources for sustainable print communications.
The 2nd Print Buyer's Conference is sponsored by Print Buyers International, an independent, international organization led by Margie Dana that focuses on the needs and interests of print buyers in any role across every industry. This year's conference includes 21 sessions, panels, and provocative presentations that explore the latest ideas in digital printing and practical lessons that attendees can apply to their businesses. The conference's expo will feature 39 booths, allowing print specifiers to meet exhibitors from around the globe.