PARAMUS, NJ, DECEMBER 11, 2006 - In a new podcast, Ray Prince, vice president and senior consultant, Operations Management, of NAPL, the trade association for excellence in graphic communications management, shares his expert's-eye view on key trends at this year's Graph Expo, including the brisk level of press purchases at the show. "At this year's Graph Expo, we saw that attendance was up, people were serious about getting prices, the buying was there," Prince notes. "The mood was very positive, very up in terms of 'How can I make money in my particular market segment?'" In the podcast, available on the NAPL website and on iTunes, Prince shares his views on: -- The customer, market, and economic trends driving the brisk sales activity of sheetfed, web, and digital presses at the show. -- Why printers are "waking up" to the high revenue and profit potential of digital printing. -- How certain technologies - such as extra long presses - are gaining favor. -- Why a number of major companies are increasing their print budgets. -- Other areas that generated high interest at GRAPH EXPO, including mailing and fulfillment. The Ray Prince podcast and the full library of NAPL podcasts, produced for NAPL by Professional Podcasts, LLC, Cherry Hill, N.J., are available for downloading and listening on computers or on digital audio players at no charge at www.napl.org. The podcasts are also available free to subscribers to the Apple iTunes Music store (www.itunes.com).