Editions   North America | Europe | Magazine

WhatTheyThink

Capture Business Cards Launches Innovative Enhancement to Traditional Business Communications

Press release from the issuing company

Minneapolis, Minnesota (May 8, 2006) - Capture Business Cards, a leading innovator of business communication solutions, today announced the launch of Capture Card, a patented enhancement to traditional business cards that includes customizable adhesive labels positioned on the back of the card. The product provides printing and graphic arts resellers with an innovative new product offering that allows their customers an affordable way to enhance traditional business cards into a powerful marketing tool that generates business and leaves lasting impressions. “Business cards have remained relatively unchanged since the 19th century with the exception of substrates and use of color printing,” said Gary Zumberge, founder and CEO of Capture Business Cards. “Capture Card takes un-used 'real estate' on the back of the card and makes it not only used, but valuable, turning the card into a highly-effective sales and marketing tool. The business card market in the United States for business cards is currently a $1.2 billion dollar industry according to industry analysts. Capture Card takes regular weight business cards and through a patented manufacturing process, adds removable adhesive labels to the back of the card stock. These labels can be printed using conventional offset or digital printing equipment and can include a simple type-based message or a printed photograph. Popular applications include appointment reminders, notes, marketing messages, promotions, coupons or additional contact information. The card can be printed with any type of information that effectively communicates whatever the customer desires. A choice of permanent or repositionable adhesive labels is also available. Capture Business Card offers a reseller program to qualified partners and an opportunity to sell the patented adhesive product. This solution enhances a reseller's existing stationery business while offering partners the ability to increase profitability and accelerates the value of their business card business. To find the nearest reseller and to purchase Capture Card products, call 952.253.2771 or email [email protected].