[Cohoes, NY] – Mohawk Fine Papers Inc. announces the availability of Cutter & Buck’s new brand book on Beckett Expression.
Designed by San Francisco-based Tolleson Design, the welcoming appeal of the new brand book reconfirms the company’s vision codifying the visual and verbal expression of the brand. Tolleson selected Mohawk papers to convey a tactile, human quality, confirming the connection between the craftsman-like way the Cutter & Buck product is produced and the company’s representation in collateral.
Printed, using stochastic screening, by San Francisco-based Cenveo, the 24-page, saddle stitched book is 4/color plus a series of spot colors and varnish. The smooth surface of Mohawk papers provides the ideal substrate for the reproduction of the multitude of full-color lifestyle images that define the Cutter & Buck narrative.
Cutter & Buck markets and designs upscale golf sportswear and outerwear under the Cutter & Buck brand. All Cutter & Buck products feature distinctive, comfortable designs, high quality materials and rich detailing. The company sells its products through golf pro shops and resorts.
For more information or samples please visit www.mohawkpaper.com or call 1 800 the mill.