GRANDVILLE, Mich.--March 24, 2006-- X-Rite, Incorporated, a leading provider of color measurement solutions, commenced its formal tender offer to purchase all of the outstanding registered shares of Amazys Holding AG for the purchase price of approximately $280 million or CHF 77 per share plus 2.11 shares of X-Rite Incorporated stock per share. Amazys develops, markets and supports hardware, software and services to measure and communicate color under the GretagMacbeth brand. Earlier in the week, X-Rite was informed by the Board of Directors of Amazys Holding AG that they had received a letter from Eichhof Holding AG indicating an intent to make a competing public tender offer for all of Amazys Holdings AG shares, subject to successful due diligence. X-Rite is fully committed to the completion of the transaction as outlined in the tender offer. The tender offer is supported by the Boards of Directors of both X-Rite and Amazys.