LOUISVILLE, Ky. -- Four Colour Imports Ltd., a national illustrated book manufacturer serving small and large publishers and university presses, announces veteran salesman Ronald Hicks as the company's Northeast sales representative covering New York City and New England. Hicks brings a strong sales and customer service background to the New York and Boston publishing markets. Since 2001, Hicks had covered a large southern territory for Four Colour Imports that ran from North Carolina to Texas. In that time, Four Colour Imports saw a dramatic increase in book manufacturing orders from publishers based in the South for illustrated and children's books. Increased Market Presence in N.E. "We are excited about our new Northeast sales office, and Ron is the perfect person for such a critical region," says George Dick, president of Four Colour Imports. "This move will expand our presence in the New York and New England markets, and expose more publishers to Four Colour's customer-centric approach to color book manufacturing." Hicks says he is excited about providing Four Colour services in the Northeast region, where the majority of U.S. publishers operate. His new office is located at 237 Stanton Street, Manchester, NH 03103. Low-cost Overseas Printing "This is a great opportunity," Hicks says of the new sales territory. "I know there are many publishers who can benefit from our consistency and quality, while saving money by using our printers in Canada and China." Hicks holds bachelor's degrees in International Business and Economics from the University of Kentucky. He is married and enjoys playing golf and traveling in his spare time.