ROCHESTER, N.Y., January 10—SWOP (Specifications for Web Offset Publications) Certification of the KODAK MATCHPRINT Inkjet Proofing Solution assures content creators, print providers and other users of its ability to reliably predict final color in the web offset environment. MATCHPRINT Inkjet Desktop, 400 and 800 Proofing Solutions earned SWOP Certification just three months after being launched at Print 05. The MATCHPRINT Inkjet Proofing Solution brings the next level of workflow connectivity and color precision to drop-on-demand inkjet proofing. Based on Kodak-developed software, and including a new Certified Process for Color Confirmation, MATCHPRINT Inkjet Proofing Solutions offer customers outstanding color accuracy, enhanced image smoothness, quick calibration tools, and direct connectivity to KODAK PRINERGY and BRISQUE System workflows. “Brand owners, agencies, publishers and commercial printers seek inkjet proofing solutions that provide ease of use, integrate with their existing creative and prepress applications, and deliver consistent and accurate color matching,” said Gil Rosenfeld, Product Manager, Inkjet Proofing, Kodak. “SWOP Certification of the MATCHPRINT Inkjet Proofing Solution reflects our commitment to offering color proofing systems that perform to the highest industry standards.” To achieve the SWOP Certification Mark, manufacturers submit a SWOP Application Data Sheet (ADS) and representative proofs for review. The ADS provides directions for producing proofs as closely as possible to the SWOP Certified Press Sheet. A system earns ‘SWOP Certified’ designation through its ability to produce proofs that closely match the appearance of the SWOP Certified Press Sheet. Available in 2-up, 4-up and 8-up formats, the MATCHPRINT Inkjet Proofing Solution includes a full line of MATCHPRINT Inkjet Proofing Media for high-quality color, content, imposition and two-sided proofing. The Certified Process for Color Confirmation, an option on all MATCHPRINT Inkjet Proofers, enables customers to easily verify and certify that individual proofs meet SWOP or in-house color standards. The MATCHPRINT Inkjet Proofing Solution achieved SWOP Certification driving the EPSON STYLUS Pro 4800, 7800 and 9800 printers using MATCHPRINT Pro Publication Semi-Matte 245 Media.