June 17, 2005 -- (WhatTheyThink.com Exclusive) -- A new trade show for printers will launch in 2006 called PRINT FEST. The show will be held on Friday and Saturday, May 12-13 at the Long Beach Convention Center in southern California. The show is owned and produced by CAL-EVENTS. Sales material issued by the show indicates that it will compete squarely with the Gutenberg Festival which is held around the same time of the year. Gutenberg is owned by the Graphic Arts Show Company (GASC). According to GASC’s web site, the next Gutenberg show is slated for the spring of 2006. Chris Jacobson is the owner of Print Fest. Interestingly, his family created the first Gutenberg Festival back in 1973. In 1993 he took over operations of Gutenberg and acquired ownership in 1996. The Jacobson family ultimately sold the show to the Graphic Arts Show Company in 1999. Print Fest will showcase equipment, supplies, services and training. The show will highlight “growth areas” such as variable data printing, database management, versioning, mailing and fulfillment, flexography, and packaging. More information can be found at www.CalEvents.com or (714) 505-0605.