ROCHESTER, N.Y.--March 8, 2005-- Xerox Corporation has launched the Xerox iGen3 110 Digital Production Press, which prints faster and offers new features that give printing professionals more flexibility and productivity both in their operations and with the types of jobs they can produce. Built on the award-winning technology of the Xerox iGen3, this new press runs 10 percent to 20 percent faster, printing standard 8.5'' x 11'' jobs at 110 pages-per-minute and smaller sheet sizes at up to 120 ppm. "Xerox has taken the most advanced digital press in the industry and made it better," said John Green, president of Automated Graphics Systems and former chairman of the Printing Industries of America/Graphic Arts Technical Foundation. "We've had our iGen3 press for more than a year and it's had a dramatic effect on our bottom line." The Xerox iGen3 110 press delivers customers all the benefits of the 100 ppm iGen3 press including superior image quality, increased productivity and the ability to produce several applications such as full-color books, personalized marketing materials and posters. Since its launch in 2002, the iGen3 has printed more than 1 billion pages worldwide, and more than 30 customers are printing more than 1 million pages a month. "The iGen3 110 press is a result of our relentless effort to help our customers be more productive and make more money with digital printing technology," said Quincy Allen, president, Xerox Production Systems Group. "The iGen3 press revolutionized the printing industry, allowing customers to grow their client base, volume and profits, and our commitment is to continue improving the technology to broaden their opportunities." Enhancements to the press include Xerox SmartSize software, which allows the iGen3 110 press to maximize the rate of page throughput per run, based on paper size. In other words, this intelligent software enables the press to fit more pages on the imaging belt to optimize print productivity. For example, customers can now produce jobs such as business cards (multiples to a page) or two-up 6'' x 9'' book blocks at 90 ppm (180 book pages per minute), instead of 50 ppm. The iGen3 110 press can also print on larger and heavier paper stocks. It offers enhanced paper handling with an oversize paper option -- up to 14.33'' x 22.5'' -- that accommodates a wider variety of stocks from 80 lb. text to 130 lb. cover. This new option allows print professionals to efficiently produce an expanded set of applications, including book jackets and larger posters. The Xerox iGen3 110 Digital Production Press is immediately available in North America, Europe and Latin America. The U.S. list base price starts at $580,000. The iGen3 110 will replace the original 100 ppm iGen3 press on April 1 in the U.S. An upgrade for current iGen3 press customers is available for $20,000.