NEW YORK, N.Y., September 27, 2004 — Anne M. Mulcahy, chairman and CEO of Xerox Corporation, will deliver the opening keynote at Graphic Communications Day, the seminar-expo event to be held on November 4 at Madison Square Garden.
Mulcahy will share her vision of how graphic communications companies can deliver technologies, products, solutions and services that customers can rely upon to profit and grow. She also will comment on the role of smarter document management in today’s business environment and how the new business of printing is opening new growth opportunities for designers, marketers and print providers and work processes that carry business-critical information throughout the enterprise.
Mulcahy represents one of a record number of corporate sponsors for Graphic Communications Day, an information-sharing and networking event produced annually by the Association of Graphic Communications (AGC). In addition to Xerox, the list of high-profile vendors underwriting the program includes Adobe, Agfa, Creo, Kodak, HP, International Paper, Kodak Polychrome Graphics, Printable Technologies Inc., Quark, Stora Enso, Superior Printing Ink, and XMPie.
These companies will be among more than 80 exhibitors of equipment, materials, and services for everyone who produces, buys, or sells graphic communications products, according to AGC. The number of exhibitors is also a record for the event, which will run in Madison Square Garden for a fourth time with an all-day program of educational sessions and special events under the theme, “Where Leadership and Innovation Convene.”
“The industry’s response to this year’s Graphic Communications Day is the strongest ever, and it proves what we predicted when we first conceived the program—that the New York metro region wanted and would support a trade show of its own,” declared Diane Romano (AGT•Seven), chairman of the board of AGC.
“We are anticipating our largest attendance ever, and we are doing everything in our power to spread the word about this great event to industry members throughout our region,” added Susie Greenwood, president of AGC. The group, an affiliate of Printing Industries of America/Graphic Arts Technical Foundation, represents corporate and individual members of the industry in New York, New Jersey, and Connecticut.
With its exhibit area open from 7:30 a.m. to 5:30 p.m. on November 4, Graphic Communications Day promises a rich agenda of business-building and career-enhancing educational sessions to attendees.
Following Mulcahy’s keynote, Roy Grossman, president and CEO of Sandy Alexander Inc., will moderate a panel in which senior executives of the event’s sponsoring companies will review the most critical business and technology trends currently facing the industry. Next, a panel of printers who attended drupa 2004, the international printing trade fair, will share their impressions of that newsmaking event.
Four experts in print buying will reveal what it takes to capture and retain a corporate print buyer’s business. There also will be application-specific seminars in essential software for graphic design and production, and a strategic coaching session by print sales consultant Kevin Shulman (Shulman & Associates).
Two special events will serve as focal points for all who attend: AGC’s Second Annual Graphic Arts Design Competition, and the Association’s salute to recipients of its Education Awards.
Judges for the Design Competition, taking place in the specially reserved “Design Island” area of the exhibit hall, will evaluate the work of sponsored teams of high school students who have created promotional materials for Literacy Partners, a group that supports adult literacy. The winning entry will be donated to Literacy Partners for use its in public outreach programs.
Recent graduates of AGC’s Center for Graphic Arts Education will be honored for completing courses of study that have broadened their skills and helped them to increase their contributions to the companies they work for. The ceremony will be followed by a wine and cheese reception that will bring the day to a close.
“We promise that our program on November 4 will be a banquet of what the industry craves most: new graphic systems workflows and tools. State-of-the-industry overviews. Informed forecasts. Straight-shooting strategic advice from those in a position to know,” Greenwood said.
Complete information and online registration are available at www.agcomm.org . A PDF registration brochure can be requested by calling AGC at (212) 279-2100 or by e-mailing to
[email protected]. Early-bird discounts for a variety of registration packages will be available until October 20.
Information about exhibiting is available from show manager Betsy Love: (410) 923-6579;
[email protected].