December 14, 2007 - New York City -  Point Garage has opened for business, ready to tune up and repair marketing and sales campaigns that need to perform more effectively and efficiently.
"Imagine if fixing a marketing or sales effort were as easy as repairing your car," says Thaddeus B. Kubis, the founder and chief mechanic of Point Garage. "You bring it in, get a diagnosis, and get it fixed so it takes your where you need to go, and at a faster rate of speed. That's the idea behind our new shop."
Point Garage's website (www.pointgarage.com) provides a unique user interface that lets the visitor select the car their choice to tour the virtual facility. Among the attractions they can explore are the inspection bay, the body shop, the diagnostic center and the tune-up area.
Utilizing a variety of both new and traditional media, along with the latest in Web 2.0 technology, Point Garage provides marketers sales managers with the ability to:
define their markets
determine the correct media mix to attract their audience
track the success of their marketing programs
"We call our core benefits AIDA," says Kubis. "That stands for Awareness, Information, Desire, Action - the main attributes you need for your marketing efforts to be a hit on the road. So Point Garage can do more than explain the latest digital buzzwords to our customers. Using the latest marketing technology, we can redefine their promotional opportunities, so that more prospects become their passengers."
Marketers and sales managers can visit www.pointgarage.com  for a free diagnostic analysis of any aspect of their marketing or sales initiatives. Or they can send an email to [email protected] or call 917 597 1891 to directly contact one of the garage's marketing mechanics.