New York, N.Y. (April 7, 2003) - In its ongoing efforts to bring extra value to print-on-demand users, Roll Systems is exhibiting with many industry leaders at this year's On Demand Conference & Exposition in New York City. Roll has also announced new business relationships with several companies. According to Jules Fried, Roll vice president, "Partnerships are critical to bring the most effective solutions possible to customers. No single vendor in this market has the ability to solve the range of application challenges that exist." Besides demonstrations in its own booth, Roll has partnered with Xerox Special Information Systems to jointly develop the DocuSheeter DT-Lightweight Paper (LWP) roll-feed system for the Xerox DocuTech-LWP. This system allows the printing of very lightweight paper, down to 13.3# bond. At On Demand, in Xerox booth #3004, the DocuSheeter DT-LWP is being demonstrated on a DocuTech 6155-LWP. Roll also exhibits its TwoUp System with new descending stacker on the new Xerox DocuPrint 850 CF downtown at the Xerox Park Avenue demo center. Additionally, Roll has announced here at On Demand the signing of re-seller agreements with Heidelberg USA and with IKON, for the DocuSheeter LS roll feed system for Heidelberg 9150i/9110 and Canon imageRUNNER Pro 150+/110 printers respectively. With these agreements these two organizations now are able to offer customers the benefits of long unattended run time and increased productivity associated with Roll's DocuSheeter solution. DocuSheeter LS is exhibited in IKON booth #3605 and in Heidelberg booth #3301. On display at Roll booth #4065 is the TwoUp System with new descending stacker. TwoUp System cuts, slits, merges and stacks sheets from high-speed continuous digital printers. Highlights of this system include Dual Hole Punch option for standard three-hole or A4-four-hole patterns. Roll's state-of-the-art descending stacker provides long-unattended operation and features a post-cutter buffer, to eliminate jams due to buffer-generated curl. Roll's Red Circle customer care program is being introduced to On Demand attendees, also in Roll's booth. The Red Circle program consists of a variety of value-added services, all designed to make Roll's interactions with its customers as trouble-free and convenient as possible. Application analyses, space planning, 24/7 installation and training, quick-ship capabilities, and special engineering are among the services available exclusively to Roll customers under this program. Also on the show floor, Roll's Digital Color Unwinder can be seen feeding a Xeikon DCP 500/D in the Xeikon booth #2634. Roll's Inserter Unwinder appears in the Böwe Bell & Howell booth #3319. Visitors to the Roll booth can register for drawings towin Sharper Image gift cards. For more information about Roll Systems and its products, visit the company's web site at www.rollsystems.com or call 781-229-2266.