Human Resources Guidebook for Graphic Arts Managers provides insights into the wide range of people-related issues affecting graphic arts companies. PARAMUS, N.J., August 16, 2002 – Graphic arts managers have an invaluable source of information on the full range of human resources functions “at their fingertips” in Human Resources Guidebook for Graphic Arts Managers, published this month by the National Association for Printing Leadership (NAPL). The comprehensive contents make the book especially relevant for small- and medium-sized graphic arts companies who do not have a dedicated HR staff.  How well a company recruits, selects, trains, and retains qualified personnel has a critical impact on its performance. Nowhere is this more true than in the increasingly competitive graphic arts community. In NAPL’s Human Resources Guidebook for Graphic Arts Managers, Peter Burmeister, an HR expert specializing in the graphic arts industry, provides specific, actionable information on every aspect of effective HR management.   In a concise, easy-to-read format, dedicated chapters address the latest thinking on job analysis; job descriptions; recruiting strategies; evaluating job applicants; training; managing sales personnel; performance evaluation; compensation; what to do when an employees leaves; and developing an employee handbook. Several key features of the Human Resources Guidebook for Graphic Arts Managers set it apart from other human resources books:  - A comprehensive list of resources, including website addresses. - Sample graphic arts industry job descriptions, including positions in digital prepress, digital printing, variable data, and other emerging areas where such information is not readily available. - A helpful list of “Best Practices” presented at the end of every chapter. - The Human Resources Guidebook for Graphic Arts Managers provides the insights and information managers need to: - Conduct a job analysis and create a detailed and accurate job description of every position in their companies. - Evaluate job applicants, and find and select qualified employees. - Construct strategic and competitive compensation and benefit plans. - Determine training needs and evaluate training options. - Effectively manage the sales staff and handle this group’s special needs. - Manage and evaluate performance. - Develop a policy for dealing with resignations, terminations, and layoffs. - Create a comprehensive employee handbook. Human Resources Guidebook for Graphic Arts Managers (NP347) is $24.95 for NAPL members ($29.95, non-members). To order, call (800) 642-6275, Option #3; email [email protected]; or go online to NAPL’s electronic bookstore at http://napl.org/bookstore.    NAPL is committed to helping the graphic arts community succeed within today’s highly competitive communications environment. The level of information provided in Human Resources Guidebook for Graphic Arts Managers is a prime example of that commitment.  About the Author: Peter Burmeister has served as CEO and sales manager of several graphic arts and printing companies for more than 25 years. In 1998, he formed Metropolitan Leadership Strategies, a consulting practice specializing in human resources, strategic planning, sales training, and sales management for the graphic arts community. With an undergraduate degree from Columbia University, a Master’s in Organizational Behavior from Fairleigh Dickinson University, and additional graduate work in organizational development and industrial psychology, he is also an adjunct lecturer in Graphic Arts at New York City Technical College (CUNY).  About NAPL: Chartered in 1933, the National Association for Printing Leadership is a not-for-profit trade association representing the $88 billion commercial printing industry. NAPL’s mission is “To enable the printing community to profit from change” through a full range of management and educational services to its membership, including conferences, seminars, periodicals, books, consulting, and economic information.