NEW YORK, NY, September 30, 2008 - Broadford & Maloney Inc. (BMI), an international agency specializing in public relations and marketing for the graphics and packaging industries, has launched the BMI Graphic Arts WireSM news distribution service providing an in-depth channel to the entire editorial spectrum of media – electronic and print – covering every sector of the worldwide graphic arts industry.
Built on Broadford & Maloney's 24 years of experience serving every aspect of the industry, the BMI Graphic Arts Wire gives manufacturers a unique vehicle that enables them – for the first time ever – to confidently send news releases to every graphics industry-focused publication across North America and Europe.
Martin Maloney, Chairman of Broadford & Maloney, commented, "BMI has a proprietary graphics industry news media distribution system that is unrivaled in accuracy, scope and speed. Since we utilize our Graphic Arts Wire multiple times for multiple clients each week, we are able to maintain our list in a highly efficient manner. This results in being able to offer a much higher quality list, and at a lower cost, than a company could manage internally."
The Graphic Arts Wire provides a link to all key editorial personnel on the mastheads and beyond of leading publications covering all applications across the complete range of graphics industry operations spanning printing, packaging, imaging and other related fields.
Updated constantly, the BMI Graphic Arts Wire database provides the industry's most accurate release distribution, pinpointing specific editor targets by name and title to assure deep reach within every publication.
Using BMI Graphic Arts Wire is simplicity itself. Users just send the original of their releases to BMI. It then is transmitted in its original form and received by the entire graphics publication universe in the database.
The fees for BMI Graphic Arts Wire distribution are highly affordable and are structured on a scale based on the frequency of use. The service is available for either North American or worldwide distribution. Special pricing is available to agencies, associations and academic institutions.
Full information about using BMI Graphic Arts Wire is available from Broadford & Maloney at
[email protected] or (212) 836-4710.