Lewisville, North Carolina—Print industry business development, marketing, and sales training firm Chadwick Consulting has added a groundbreaking textbook to its array of online, university-level, industry training courses for graphic communication professionals. Information about the book, Introduction to Graphic Communication, is now available on the Chadwick website. The book can be purchased directly from the site.

Veteran consultant Sid Chadwick is enthusiastic about the book’s potential to enhance training programs throughout the printing industry. “This dynamic multimedia text, plus online and in-person university graphic communication courses for company employees, provide the printing industry an unprecedented combination for updating and rewarding companies brightest employees,” he said. “It provides a far-reaching recruitment and training strategy for ambitious company owners bringing in new talent.”

The book distribution agreement adds to Chadwick Consulting’s growing list of non-degree courses for printing and graphic communication employees, including online courses from the University of Houston, Arizona State, Pittsburgh State, and Appalachian State Universities.

Co-authored by Cal Poly Emeritus Professor Harvey Levenson and former Seybold editor John Parsons, the book is already used at twenty-eight universities, colleges, technical/vocational schools, and high schools. “Introduction To Graphic Communication is a new kind of book combining print and multimedia engagement,” co-author Levenson said. “It is the first printed book using Ricoh’s Clickable app to access over 300 related videos and other online resources. We are thrilled it has found a welcome home for distribution on the Chadwick Consulting website.”

Chadwick Consulting, Inc. represents over thirty years of professional experience in account development and strategic marketing management in business-to-business environments, specializing in the unique business requirements of printing and graphic communication. The firm’s web pages and offerings, containing over 700 published articles, are visited by hundreds of unique monthly visitors from the U.S., Canada, and outside North America.

For more information, contact Chadwick Consulting at 336-558-4939 or [email protected].