San Francisco – Wovenmedia today announced that Olyns, a dual recycling and retail media network, has chosen Wovenmedia’s digital signage software to power the dynamic 55-inch digital displays on the company’s recycling Cubes. The Olyns Cubes are purposely positioned at the entrances of popular retail sites such as grocery and drug stores for easy recycling access and maximum exposure to consumers.

Each Olyns recycling Cube serves a prominent role in the support of a circular economy, capable of redirecting more than two metric tons of plastic per year, 91% of which would otherwise end up in landfills*. With Olyns, brands have an opportunity to message consumers at or near their point of purchase, while also being associated with a platform built for the public good.

Philip Stanger, Olyns’ CEO said, “Advertising on Olyns screens provides brands with the unique combination of driving measurable sales and environmental impact – the halo effect of association with the tangibly positive action of recycling.” He added, “Wovenmedia empowers easy and dynamic access for brands and advertisers to each screen within the Olyns network.”

Olyns’ retail media network is powered by a combination of Wovenmedia’s content management system, WovenManager and BrightSign’s reliable commercial-grade media players. Jeff Hastings, BrightSign’s CEO said, “We are pleased to be part of Olyns’ network rollout and are delighted that they’ve chosen to use our classic HD224 players, which are ideal to support screens that need to run 24/7 throughout the year.”

Susie Opare-Abetia, Founder and CEO of Wovenmedia said, “We are excited to partner with Olyns in supporting their initial network expansion of recycling Cubes throughout the State of California, and beyond as they roll out their sustainable media network.”

Wovenmedia is the only digital signage solutions provider with a unique offering that combines powerful software with a full suite of services and a premium content library. Wovenmedia’s proven expertise at building and managing enterprise-scale media networks drives customer engagement across thousands of screens at retail. Wovenmedia powered networks reach 75 million monthly viewers across 150,000 screens helping to elevate the customer experience and generate in-store revenue.

For more information on Wovenmedia’s products and services go here or call Neel Jacobs, Head of Sales at 720.353.3233, or email him at [email protected].  

*Source: Geyer, Jambeck, & Law, July 2017. Science Advances (Volume 3, Issue 7).