Palo Alto – Bay Cities, North America’s most innovative packaging and design company and provider of retail displace campaign programs (RDCP), retail packaging, and industrial packaging announced today the purchase of an HP PageWide C500 digital corrugated press to its facility in Los Angeles, California. With this new addition, Bay Cities expands its sustainable packaging offerings as well as POP displays and subscription boxes to its brands and retailers.

Bay Cities is renowned for its innovative and experiential in-store displays and packaging, helping brands stand out on-shelf and online by creating retail ready packaging that drive foot traffic to live retail stores such as Walmart, Target. Costco and Kohl’s, and generate sales and loyalty. In addition to their innovation, Bay Cities focuses heavily on implementing sustainable practices and procedures during the production process to meet the growing demand of its customers for eco-friendly packaging, contributing to a circular economy.

The award-winning C500 industrial-scale press will enable Bay Cities to grow in retail packaging as a cost-effective alternative to litho label with mid to long runs. Utilizing this new equipment will allow Bay Cities to exponentially enhance its creative capabilities, while significantly reducing production and lead times, obsolescence and costs — a win-win for both manufacturer and retailer. HP PageWide’s C500 true water-based inks can be used to print the most sensitive corrugated box applications, including packaging for food and agricultural produce, pharma, pets, infant and toys products, coming in direct contact with the unprinted inside of the box. The HP inks meet stringent food safety requirements such as USDA FDA 21 CFR, Nestlé guidance, Swiss Ordinance, and EuPIA, and support the boxes recyclability and compostablabilty.

“At Bay Cities we are committed to delivering the most innovative solutions and services to our customers. The decision to invest in the C500 press was taken in order to leverage HP’s advanced technology for operational efficiency, and to offer high quality print and sustainable corrugated products fast,” said Greg Tucker, CEO of Bay Cities. “This addition to our product lines shows our commitment to enhanced service, continued innovation and growth.”

Apart from allowing print-on-demand in smaller quantities, reducing obsolescence, waste and warehousing, HP’s digitally printed packaging also eliminates the need for harsh chemicals for cliché plate creation – another way to help the environment. Based on HP Thermal Inkjet technology, provides offset print quality for a wide range of corrugated packaging and display applications on both coated and uncoated sheets, delivering sharp text and barcodes, smooth tone transitions and vivid colors, for low to high migration volume of litho and flexo jobs. Designed for producing high quality print in demanding production environments, the press prints at 246 linear ft/min (75 meter/min) in top print quality with 1200 npi resolution using one million nozzles. This printing technology then uses an automatic clean up procedure for the printheads, reducing the water used in press clean up.

“We are proud to be selected once again by Bay Cities and to take part in their journey to a more efficient and sustainable future. The change in the print industry in inevitable , and now more than ever, we must be tuned to market challenges. HP Corrugated presses are always designed with market needs in mind and with forward-thinking technology to advance the success of our customers.” said David Tomer, General Manager post-print, HP PageWide Industrial Corrugated.

The HP C500 Press will accompany 12 other digital printers in our facility and will our first printer that uses fully sustainable water-based ink. Our extensive inventory of both single and multi pass printers including the Barberan Jetmaster, DigiCAD, flatbed and rotary Die Cutters, hybrid Vutek LX3 Pro, HP Scitex 15500 and Multicam Routers are able to complete virtually any project you may need. Whether you have custom color requirements using thin, thick or non-traditional substrates for high or low volume projects that involve intricate or fine detailed elements, all of the digital machines at Bay Cities use cost effective or sustainable practices to ensure an exceptional experience, from concept to completion.

For more information on the HP PageWide C500 press go to www.hp.com/go/C500.