Epson to Host Session on Digital Varnish and Showcase High-Quality Labels from SurePress Digital Label Press

Who:
Epson America, Inc. will be participating in FTA’s (Flexographic Technical Association) upcoming INFOFLEX 2022 from March 14-15 at booth #321. Epson’s Bob Ochalla will present during the event and Epson will highlight its leading SurePress® digital label press printing technology for package printers and converters.

What:
Reuniting the package printing and converting industry after three years, INFOFLEX 2022 is back in-person with a full-size exhibition. The theme of “Building Relationships. Forging Connections.” speaks to the ability to bring together members of the package printing and converting industry to discover new technologies that improve print quality and increase efficiency in every part of the production workflow.

SurePress Sales Manager Ochalla will present on the topic of Digital Varnish. The session will cover how to make labels more interactive through sight, touch and emotive responses using Epson digital varnish technology. Digital varnish combats boring labels head-on because it enhances consumer experience through strengthening the label’s focal point, providing contrast for visual interest, creating half-tones and heightening the sensory experience.

Epson will be showcasing its leading digital label press technology and offering high-quality labels produced from both the SurePress L-6534VW UV digital label press and the SurePress L-4533AW short-run digital label press with water-based resin ink. At the Epson booth, visitors can see a remote live SurePress demonstration from Epson’s Carson Technology Center.

When:
INFOFLEX 2022 will take place Monday, March 14 and Tuesday, March 15 from 1:30-6 p.m. Ochalla’s presentation will be held on Tuesday, March 15 from 3:40-4 p.m. CST.

Where:
Fort Worth Convention Center, Fort Worth, Tex.; Epson booth #321.

Why:
The Epson SurePress digital label press line offers advanced workflow automation solutions leveraging the Wasatch RIP solution, delivering customers a fully customizable solution designed to streamline orders, minimize production errors, help increase productivity, and run print production effectively. The SurePress digital label presses are high-quality label printers that can be tailored to meet various needs and budgets, and provide media flexibility for pressure sensitive, shrink and in-mold label, and flexible packaging. For additional information, visit www.epson.com/surepress. For inquiries in North America, or to set up a remote live demo, contact:

- Western Region – Mark Elsbernd, 818-620-2730 or [email protected] 
- Central Region – Bob Ochalla, 630-710-6005 or [email protected] 
- Eastern Region and Canada – Frank Connelly, 615-585-9058 or [email protected]