Are your customers printing the same old boring statements and bills on your full color inkjet press that they did on your old black and white toner presses? Are they still complaining that their clients aren't selecting paperless options, while using the trend toward paperless as an excuse not to redesign their communications?

The transaction printing industry has made great strides in improving the efficiency of print (and online) production but the value of what is delivered through the mail has stagnated. Significant opportunities to drive value for billers, financial firms and other transaction print clients are also often overlooked

In this session we will describe concrete opportunities to improve critical printed customer communications while also driving online engagement.

Attendees will learn about:

• How to drive more value for customers while creating operational efficiencies
  Current barriers to change and how to overcome them
• Why print and online redesign must work together to drive change

Elizabeth Gooding will lead this discussion leveraging over 20 years of experience redesigning highly regulated communications for print and online delivery.

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