Chicago, Ill. – After a largely attended webinar in June entitled, “How Print Saves the 2020 Economy,” and high demand for a follow up, GPA in partnership with MindFire, collaborate to bring their audience part two. Attendees to their August 6th, “Recovering Revenue in a Changing Economy,” session will be a part of engaging discussions that include several industry and thought leaders who will help provide insight into emerging markets and key applications on the path to recovering revenue during a global pandemic.

Bill, Duerr, President of Hatteras Printing, shares that, “Hatteras is taking a proactive approach to building a more sustainable business for the future by making sure we are really good at controlling the things we can control. We’re focusing on productizing our service offerings, engaging new consumers with new products in new markets, and streamlining our operations by removing red tape and trusting our people to do great work,” says Duerr. “We’re getting comfortable being uncomfortable, and learning a lot along the way!”

In an ever changing and challenging landscape, GPA and MindFire bring together leaders from all angles of the industry to provide insight into how to better understand the current market and how to aid in recovering revenue. They will drive into applications and strategies necessary during a crisis economy with into transformational and innovative ways to emerge and rebuild. Guest speakers include Bill Duerr, President of Hatteras Printing, Sheri Robertson, Vice President of Awesome, Ace Designs, Erik Norman, Senior Vice President of Sales and Marketing at Bolger and Brian Scott, President of Blooming Color.

“We have been through crazy ups and downs since March,” says Sheri Robertson, VP of Awesome, for Ace Designs. “We are expecting that the next few months will be more of the same; a rollercoaster, for sure. We cannot fight that and just wish for it to be something else. I am excited to share how we are not just working to make it through but come out of it even better... remember when it was all about fun and innovating? We are still doing that,” says Robertson.

The combination of engaging interactions with attendees and panelists, a focus on tangible solutions and an active participation in industry discussions, all reinforce GPA and MindFire’s continuing strength and influence in the marketplace.

For more information on how to attend August 6th, contact Jessica DeCola, Marketing Manager for GPA at [email protected].