Garden City, N.Y. – Gimbel & Associates, the well-known printing industry management consulting firm, has published a compendium of articles designed to help their clients and other companies in the printing business develop strategies for protecting and growing their businesses. Roger P. Gimbel’s Guide to Better Business is full of helpful guidance, tips, and resources.

The downloadable eBook includes sections on Business Strategy, Marketing, Sales Acceleration, Production, and more. This 100-plus page comprehensive resource is available to print professionals at no charge.

“Companies in the printing business need new strategies, especially after COVID-19,” says company president and author Roger Gimbel, EDP, “This is the time for printing companies to assess their business models. The way they do business with customers is changing, and we decided it was the ideal time to create the guide.”

The Guide to Better Business is a collection of articles Gimbel & Associates has produced to help companies create successful businesses today and as business recovers from the pandemic shutdown. Printers will find the eBook contains valuable information they can put to use in their own organizations among titles such as “Data Security Challenges in Your Print Environment”, “Enhancing Your Communication Skills”, and “Making More Money with Mail”.

Print company managers tend to focus on delivering the projects of the day to their customers. They don’t spend enough time planning how to improve their businesses. When the economy picks up, print companies will be extra busy. Right now is a great time to browse through the guide and jot down strategic ideas relevant to your organization.