Chicago, Ill. – GPA, the experts in providing global industry and product intelligence to the Digital, Offset and Flexo communities, in partnership with MindFire, a leader in innovative solutions through automation software for Opti-channel marketing, collaborate to expose how print is going to save the 2020 economy. Attendees to their June 18th invitation only webinar will focus on emerging vertical markets and how to implement actionable strategies during recovery for today and tomorrow

“The printing industry is poised for a strong recovery by educating Brands on the new ways to communicate to their customers,” says MaryAnn Geers, Senior Vice President of Marketing and Corporate Strategy for GPA. “From direct mail to window signage and from social distancing floor signs to menus that can be sterilized, there are a myriad of applications,” says Geers. “Together with the team from MindFire, we will not only speak to the applications, we will also provide marketing and sales tactics to help your team win.”

Hosting a panel of industry and thought leaders, GPA and MindFire will drive into applications and strategies necessary during a crisis economy. With insight into transformational and innovative ways to emerge and rebuild, attendees will have a firsthand look at market data and recovery efforts that will help rebuild the industry.

“As the print industry comes back to life, there are many opportunities for companies to engage with their prospects and customers for new products and services necessary for post COVID-19 success,” says Joe Manos, Executive Vice President for MindFire. “With the "new normal", there are some clear trends emerging that are critical for your success (your customers too) and during our webinar with GPA, we will explore and showcase all of the avenues available to you,” says Manos. “This is going to be a fun and informative educational webinar you simply can't miss!”

The combination of engaging interactions with attendees and panelists, a focus on tangible solutions and an active participation in industry discussions, reinforce GPA and MindFire’s continuing strength and influence in the marketplace.

For more information on how to attend June 18th, contact Jessica DeCola, Marketing Manager for GPA at [email protected].